The U.S. Wholesale Playbook: LDP Calculator
Calculate your true landed cost and protect your margins
Step 1: Input Product Data
Enter your factory costs and logistics estimates below. The dashboard will automatically calculate your Landed Duty Paid (LDP) cost and suggested pricing.
Glossary
- LDP: Landed Duty Paid. Your true bottom-line cost.
- Wholesale Price: Calculated at 2.5x LDP to ensure margin.
- MSRP: Calculated at 2.5x Wholesale for 60% retailer margin.
Financial Analysis (Ocean Route)
Primary scenario analysis based on standard ocean freight.
True LDP Cost
$0.00
Base cost for margins
Target Wholesale
$0.00
2.5x Markup from LDP
Target MSRP
$0.00
2.5x Markup from Wholesale
LDP Cost Composition
Pricing & Margin Chain
Scenario Comparison: Ocean vs. Air
| Metric | Ocean Route | Air Route | Variance |
|---|---|---|---|
| Total LDP | - | - | - |
| Gross Margin ($) | - | - | - |
| Gross Margin (%) | - | - | - |
| Retailer Margin (%) | - | - | 0.0% |